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What to Expect from a Motivational Speaker

Whenever employees are called to attend a corporate motivational talk, their reactions are mixed. Some are relieved that they have a couple of hours off from work. Others are hesitant to be present at yet another possibly boring lecture. Several are wondering what a 2-hour motivational talk can do to alter their lives while others are looking forward to learning new things from a talk organized by their company.

Despite their varying reactions to the requirement of attending a motivational talk, employees are reminded to make the most out of the discourse. The reason why a company arranges for a motivational talk is to improve the welfare of its employees. A motivational talk aims to inspire employees to be better co-workers and subordinates. Employees who have improved on their competence and performance will most likely produce better output for their company.

Hence, it is important for employees to maximize the opportunity of having a motivational speaker as their mentor even for just a couple of hours. Employees may be surprised to have a stranger talk to them about self-improvement and team building. However, a motivational speaker is trained to do so with authority and empathy. Employees need to have an open mind when listening to a motivational talk so that they can truly benefit from it. They will be surprised that a 2-hour talk can do so many wonders for them and their company.

First of all, employees will learn many new pieces of information from a motivational talk:

Motivational Speaker Even employees with decades of working experience can gain new insights. This is because a motivational talk is crafted based on comprehensive research on current market practices. Intensive research is also done on the company and its employees. It helps a lot when the speaker himself is updated on the latest market trends because this will allow him to provide valuable impromptu inputs when needed. This will also help him answer difficult questions from the audience.

Secondly, a motivational talk will not just inform, but also inspire employees to do better. A motivational speaker is not just one who lectures and reads from a prompter. He is expected to move his audience by tapping into their emotions. He must be entertaining without being foolish. He must be able to tell anecdotes with sincerity. He must keep his audience awake without becoming overtly loud. One way to make employees feel good is to make them laugh. Injecting comedy into a motivational talk, however, is risky. The humor should not take the spotlight away from the seriousness of the talk, but note that it can definitely add the needed sparkle in a corporate discourse.

Aside from being personable, a speaker should more importantly be relatable:

If employees can relate to the insights of a speaker, then they can imbibe them right away. A speaker must provide relevant information and significant pointers. It is a plus if a motivational speaker has had work experience in the corporate world. This makes him a much more credible mentor because he was once in the position of his audience members.

Finally, a great speaker can transform his audience into better workers. This transformation is expected of employees who learned new things from the talk and were inspired to do better by their mentor. This is the result that a company hopes to get after organizing a motivational talk. Such result seems to be a tall order, but with a reputable and reliable speaker, it is possible to achieve such result.

 SpeakerAt motivational-speaker-success, we hold talks that are well thought out. At the helm of our talks is Garrison Wynn, who is known for his unique brand of combining wholesome humor and significant information. He can make the audience laugh because of his experience as a professional stand-up comedian. More importantly, he can educate employees because of his vast background in the corporate world and business sector. He puts prime importance on research that is why our talks are based on studies that have been carried out for a decade. We also base our talks on surveys with respondents ranging from a thousand to a million people.

Employees, therefore, must be thankful to their company for organizing a motivational talk for them. The duration of the talk is definitely not time lost especially if the speaker is one who can inform, entertain, inspire and transform his audience. If a talk is held by motivational-speaker-success.com, then audience members can expect their speaker to hold their attention, tickle their funny bones, provide vital information, move their minds and hearts and change their mindsets for the better.

The Strategies of Link Building that Work

In the World Wide Web, millions of bloggers and business online site owners compete to reach the top pages of the major search engines around the globe. They use link building and other SEO techniques to Organic Link buildingachieve search engine visibility and the highest ranking in results pages. What are these techniques in creating an effective link building?

Link building is creating a connection between pages and websites on the internet. This connection is established and is only recognizable to web crawlers. Through signals that only these crawlers recognize, the sites and pages are ranked accordingly. The strategies in building links that work and last long are categorized into three according to their valuable contributions in the ranking criteria.

Organic Link building

The link-building strategy with the highest value is the creation of organic links. These organic links refer to those that you do not buy or submit to any of the web directories. Sites and pages naturally link to your pages. You do not need to do some actions to gain such links except to publish high-quality content.

The best sites to have links with are those considered as authority sites by search engines. Authority may mean popularity, integrity or experts in their respective niches. These sites have unique visitors that reach thousands up to millions.

Outreach Link building

You create links towards your site by submitting the pages URL to web directories, sending emails with your links to bloggers, convincing a site owner to feature your page or telling them that you have quality content worthy of mentioning. In this strategy, you need to exert effort in the construction of excellent email marketing than convinces people to click your link.

Self-Created Link BuildingLink building

This type of link building refers to guest blogging, commenting, and creating user profiles in so many social media. While this kind of links still helps, web crawlers sometimes consider them as spamming. Others ignore link profiles and some of the largest search engines require a “no follow” rule. Thus, self-created link buildings have little or no value in the ranking of pages.

Basing from these three types of link building, we created guidelines to make your site visible to search engines and to web users. You can use this to make your own link building strategies.

Create interlinks

Interlinks have high value in telling the web crawlers that your site is worth including in the top pages because interlinks are in your control. You can designate the linking page, the anchor text and the development of these links. Interlinks are links within your site and pages where you direct a visitor to your old posts. One caution in using interlinks is avoid using automatic hyperlinks. Develop the hyperlinks on your own, think of the appropriate anchor texts and plan how long you devote your time to doing this strategy.

Be generous in linking out

If you find a page from another site that is worth mentioning, link your current post to that page, if the page is related to your site. Do not hesitate to link out. As long as you are giving out helpful information and doing it right, do this strategy. When we mean doing it right, it is mentioning a good review of the page you are linking out.

Research

Take time to study your competitors, both the direct and the indirect ones. At first, research may not directly affect your link value but you will get a good understanding how these people make their links work. If you can create an excel file to sort out which links are contributing the best, that will be better. As you learn about how your competitors do their link building and apply the same concept, the return of the investment is high.

Be visible

In this strategy, you need to apply the outreach link building strategy, where you make people know that you have a great content. The best way to make people know that your site exists is to use the social media. You can even try to reach out to your audience through email marketing.

How can reputable SEO specialists help you? It is quite simple. They can help you create good email marketing. They can share your content to their social media followers. They can create an SEO strategy plan that fits your site’s needs.